Online ad spending to pass print for the first time!

US online advertising spending, which grew 23% to $32.03 billion in 2011, is expected to grow an additional 23.3% to $39.5 billion this year—pushing it ahead of total spending on print newspapers and magazines, according to new forecast by eMarketer. Print advertising spending is expected to fall to $33.8 billion in 2012 from $36 billion in 2011…               Read more

Full article from eMarketer.com

Author: admin
Category: Advertising, Interactive, Marketing, Media, Social Media, Uncategorized
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