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Here’s an Idea:
Trends for 2011
Trends for 2011
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Author: Another Idea from HEILBrice
Category: Here's an Idea!
Tagged: hal brice, heilbrice, Marketing, Media, Retail
Author: Another Idea from HEILBrice
Category: Here's an Idea!
Tagged: hal brice, heilbrice, Marketing, Media, Retail

HEILBrice Agency Night at the Los Angeles Clippers and Denver Nuggets game.
Comments: post a comment
Author: admin
Category: Branding, Los Angeles Clippers, Marketing
Tagged: heilbrice, Marketing
Author: admin
Category: Branding, Los Angeles Clippers, Marketing
Tagged: heilbrice, Marketing

Is it time Geico
killed the gecko?
I can hear the boos already. What? Kill the Gecko? We love the Gecko! Sure the Gecko is cute and green and has that charming English accent. Without a doubt, he has been an excellent branding device for Geico Insurance. …
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Comments: (1)
Author: admin
Category: Branding
Tagged: commercial, gecko, geico, heilbrice, Marketing
Author: admin
Category: Branding
Tagged: commercial, gecko, geico, heilbrice, Marketing

Thomas J. Lipton – the Man and the Brand
If you’re a tea drinker, you probably associate the name “Lipton’s” with boxes of inexpensive tea bags and the slogan, “The Brisk Tea”. But a hundred years ago, the name “Lipton’s” stood for a lot more. “Lipton’s” was the biggest …
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Asking for Approval.
The Gap introduces a new logo. A firestorm of criticism breaks out. They kill it and go back to the old one. Tropicana institutes a major packaging redesign. The reviews are terrible. Six months later the old packaging is back …
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Here’s an Idea: Making Email Compelling
HEILBrice CEO Hal Brice takes a minute to discuss valuable insider strategy for designing and executing successful email campaigns. From promotions and exclusive content, to scheduling and proper follow up, email marketing is a delicate process. As Hal explains, websites …
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Author: Another Idea from HEILBrice
Category: Video
Tagged: Email Marketing, hal brice, heilbrice, Marketing, Media, Retail
Author: Another Idea from HEILBrice
Category: Video
Tagged: Email Marketing, hal brice, heilbrice, Marketing, Media, Retail

If You Can’t Engage Your Audience – You Won’t Win
After 20 years in this business, here’s what I know: There’s nothing more important than being able to communicate your ideas in front of a group. It might be across a conference table and it might be in a more …
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Author: Another Idea from HEILBrice
Category: Advertising, Marketing
Tagged: apple, Marketing, Media, presentations, steve jobs
Author: Another Idea from HEILBrice
Category: Advertising, Marketing
Tagged: apple, Marketing, Media, presentations, steve jobs

Here’s an Idea: Larry Light’s Six Rules for Brand Revitalization
Get the whole article on Ad Age: http://adage.com/abstract.php?article_id=137647

The most important retail news I’ve seen all year!
An article in Ad Age this week talks about Wal-Mart going hard after vendors for more of their ad dollars. It could mean them getting and extra billion bucks from P&G alone. Why is that important? Right now, on a …
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Author: Another Idea from HEILBrice
Category: Retail
Tagged: Marketing, Media, Retail
Author: Another Idea from HEILBrice
Category: Retail
Tagged: Marketing, Media, Retail

