Category Archives: Marketing

General marketing posts

“Um,” “Clearly” This is a Bloggable Topic. “No Brainer.” “You Know?”

Feb10
2010

No need to emphasize the importance of communication in the business world. But perhaps this recent Marist Poll and additional list compiled over at Career Hub, can reinforce the weight on how we communicate, more specifically: the words we choose. …
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Author: Another Idea from HEILBrice
Category: Marketing

The Best Response to Negativity is Direct Response

Feb03
2010

A recent survey by Econsultancy and bigmouthmedia found that marketers most commonly handle negative Internet buzz by directly engaging with its source. Meaning that the best way to deal with harsh criticism of your brand/product/service is to meet it head-on, …
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Author: Another Idea from HEILBrice
Category: Marketing

Billboards, Street View, and Google

Jan12
2010

This afternoon one of our designers came across an interesting thread dealing with Google’s amazingly cool “Street View” feature within Google Maps and the photos of billboards that are part of the Street View cache. Rarely does Gizmodo.com have anything …
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Author: Another Idea from HEILBrice
Category: Marketing

A New Decade, a New Mood, and New Numbers

Jan04
2010

Hello and happy 2010! Yes, we finally made it out of what many of us believe was the worst of the worst. I’ll spare us all the list of horrible things that happened in the marketing world in 2009 and …
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Comments: (4)
Author: Another Idea from HEILBrice
Category: Brand Development, Marketing, Retail

New Los Angeles Clippers Commercial

Dec23
2009

Here is the latest installment of the Fan Cam – See it Live! campaign for the Los Angeles Clippers. Enjoy!

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Author: admin
Category: Marketing, Media, Videos

AMEX Survey: Holiday Saving and Spending

Dec14
2009

Today an interesting survey was published by American Express that looks at consumer holiday spending and saving data. We might have thought that the best of the holiday spending would have started and ended with Black Friday, but maybe there …
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Author: Another Idea from HEILBrice
Category: Brand Development, Marketing, Retail

Making of: Holisaleabration!

Dec09
2009
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Author: admin
Category: Brand Development, Marketing, Retail, Videos

New Los Angeles Clippers TV Spot

Nov13
2009

Here is our latest Clippers commercial! The idea behind this spot revolves around the game experience. There are few experiences like going to an NBA game in downtown Los Angeles. The excitement that surrounds the Clippers, the Staples Center, and …
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Author: admin
Category: Entertainment, Marketing, Media, Videos
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Four Things You Must Know Before Finalizing Your Holiday Advertising Plans

Nov13
2009

Links: Don’t Mention the Lousy Economy Shoppers Looking for Discounts Holiday Shopping Budgets

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Author: admin
Category: Here's an Idea!, Marketing, Retail, Videos
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We’ll All Be Eating Social Media

Nov05
2009

What’s for dinner this Thanksgiving? A big pile of social media, that’s what! This week NextBee Media released the findings from its annual holiday media survey and should we be surprised that social media spending is increasing? No, probably not, …
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Author: Another Idea from HEILBrice
Category: Marketing, Media, Online Marketing, Retail, Social Media
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