Category Archives: Interactive

Interactive related content

[INFOGRAPHIC] Why TABLET users are a RETAILER’s dream

Since tablets have burst into the ecommerce space in the last few years, they’ve drastically altered the online shopping experience. That’s a good thing for retailers. Tablet users prefer to use tablets at home, an environment where they’re more likely …
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Category: Interactive, Media, Retail, Shopper Marketing, Uncategorized

[INFOGRAPHIC] Why Mobile Commerce is on the Rise

Smartphone sales are up 63.1% from 2010, and a whopping 488.5 million devices were sold in 2011. Meanwhile, one in seven searches are made with a mobile device. More people are accessing social networking sites this way too. In fact, …
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Category: Interactive, Point of Sale, Retail

How long does your site take to load? If it’s more than a blink of an eye you may be losing impatient visitors…

People will visit a Web site less often if it is slower than a close competitor by more than 250 milliseconds (a millisecond is a thousandth of a second). “Two hundred fifty milliseconds, either slower or faster, is close to …
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Category: Interactive, Uncategorized

It’s time to reconsider your business’s homemade website!

An attractive, well-organized website, with a back-end that functions seamlessly and a shopping cart that makes the purchasing process as easy and intuitive as possible will do wonders for your bottom line. Ten years ago, building a quality e-commerce website …
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Category: Branding, Interactive, Social Media, Uncategorized

3-out-of-4 people shopping with tablet in hand respond to on-site messaging

SAN FRANCISCO — Three-of-every-4 consumers using smartphones and tablets respond to a call to action after seeing a location-specific message, according to the Mobile Audience Insights Report issued by JiWire on Wednesday. Specifically, 80% of the on-the-go audience preferred locally …
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Category: Advertising, Interactive, Point of Sale, Shopper Marketing, Uncategorized

Curated Commerce: How Retail Brands Can Cash in on the Latest Craze

With a little practice, shopping curated collections can be a lot like shopping in a real-life boutique — a boutique where the goods are selected and stocked to meet the needs of its best customer: you. And because these collections …
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Category: Interactive, Retail, Social Media, Uncategorized

Online ad spending to pass print for the first time!

US online advertising spending, which grew 23% to $32.03 billion in 2011, is expected to grow an additional 23.3% to $39.5 billion this year—pushing it ahead of total spending on print newspapers and magazines, according to new forecast by eMarketer. …
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Category: Advertising, Interactive, Marketing, Media, Social Media, Uncategorized

“4 Tips to Keep Your Website Ahead of the Curve in 2012″

2012 is heralding a new wave of innovative web technologies and design, and a page that stays in step with these trends is bound to pique interest and lower your bounce rate. Even more, a well done and on-trend website …
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Category: Branding, Interactive, Social Media, Uncategorized

Marketers should take YouTube as seriously as they do Google

By many counts, YouTube is the second-largest search engine (behind Google and ahead of Yahoo). In June 2011, ComScore reported that Americans had more than 5.6 billion YouTube viewing sessions per month, with the average visitor frequenting the site 23 …
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Category: Advertising, Interactive, Marketing, Social Media, Uncategorized

[INFOGRAPHIC] How does your website’s speed affect traffic & revenue?

When building a website, one of the hardest things is trying to squeeze as much out of it, while at the same time keeping a small footprint. Every image, script, letter, icon, video and CSS file has to travel through …
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Category: Interactive, Uncategorized